We named the event after the Austin area code, in hopes that it would encompass not just Austin but the entire region. In essence, the date is May 12th (5-12-2023) but this year the 12th of May is a Friday, so we will party on Saturday instead (May 11th). We really want to bring an awareness of how unique Austin and the surrronding areas are by bringing them together for a special day. Not a special day for North, East, South, or West Austin individually, but rather an all inclusive event. Most people in the region new or old Austinites typically have a (512) Area code. So, the goal is to bring our city and region together for a few purposes. 1) We want to fill an entire 18 wheeler with food and non-perishables for the Austin Food Bank. 2) We desire to give away $20,000 (or more) in scholarships per year. 3) Our goal is to ensure that all of our vendors and services completely sell out of all of their products and get the maximum visibility from our network. 4) We literally want to find resources and the people that need those resources and connect the two. 5) We also desire to give upcoming musical artist the chance to perform and build a new audience. We value community and fun, so what's better than combining them together and enjoying it all at once. All are welcomed and all are expected to come out to show some ATX love.